We’re a nation of innovators. From the Hills Hoist to the polymer banknote, finding a better way is in our DNA.
The first decade
Necessity was the mother of invention from the time Geographe was founded in 1968. A response to reports of failing equipment and parts in heavy equipment, we began manufacturing replacements and repairing parts in a humble backyard workshop. As word spread through the mineral sands and coal mining sectors, the business grew and so did our scope.
Creating better than original parts
Through the following decade, Geographe’s team expanded to include a dedicated draftsman and metallurgist to further improve the quality of our parts. These were branded with the now familiar red, chuck jaw logo.